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Feb 2025

How to answer this Communication Skills interview question about Client Relationships for Senior-Level Account Director?

How do you build and maintain long-term client relationships?

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Account Director

Communication Skills

Asked at

Ogilvy

Difficulty :

Medium

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Explanation

This question evaluates your ability to foster trust and loyalty with clients, a key responsibility for an Account Director. Recruiters want to see how you establish rapport, deliver value, and consistently meet client expectations. A strong answer includes specific strategies and examples of successful relationship-building. Avoid vague responses or focusing solely on short-term wins.

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Answer Example

I focus on understanding the client's business goals and aligning them with tailored solutions. Regular check-ins, proactive communication, and delivering measurable results are key strategies I use. For example, I built a strong relationship with a retail client by implementing a quarterly review process, which highlighted ROI improvements of 25% year-over-year, leading to a multi-year contract renewal.

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